MAPP Policy
TRADE ACCOUNT MINIMUM ADVERTISED PRICE POLICY
EFFECTIVE: September 1st 2023
ISSUED BY: Soil Sunrise
This Trade Account Minimum Advertised Price Policy (the "Policy") pertains to all trade accounts in the United States and Canada supplied with products from the Soil Sunrise Brand Retail Range (hereinafter collectively referred to as "Soil Sunrise Brand"). This Policy outlines Soil Sunrise Brand's standards and expectations regarding minimum advertised prices (MAP) for its products.
INTRODUCTION
Soil Sunrise Brand is dedicated to delivering high-quality products and cultivating a vibrant culture. To achieve these goals, Soil Sunrise Brand invests in continuous product development and marketing efforts to uphold its brand's reputation and meet the expectations of its customers and enthusiasts.
Critical to Soil Sunrise Brand's success are its trade accounts and retailers (collectively referred to as "Retailers") who play a pivotal role in preserving the brand's integrity and promoting the culture among enthusiasts. This Policy has been created to support Retailers in maintaining Soil Sunrise Brand's image and brand reputation while providing resources for the gaming community.
POLICY TERMS
1. Pricing Structure: Soil Sunrise Brand offers Products to Trade Accounts at a standard trade price, which represents a discount off the Manufacturer's Recommended Price (MRP).
2. Minimum Advertised Price (MAP): Trade Accounts may not advertise Products at Advertised Prices below 15% off the MRP.
3. Scope of Application: This Policy pertains solely to advertised prices and does not extend to point-of-sale (in-store or checkout) prices.
4. Definition of Advertised Price: Advertised Price includes prices published in various media (flyers, posters, coupons, mailers, newspapers, magazines, catalogs, television, radio, public signage, websites, social media, apps, electronic media, marketplaces, auction sites, and other online platforms). It encompasses the final price offered to customers after applying all discounts, rebates, allowances, coupons, taxes, and shipping charges, and considering bundled offers.
5. Exemptions: This Policy does not cover solely in-store advertising that is not distributed to customers.
6. Third-Party Marketplace Sales: Trade Accounts must not sell Soil Sunrise Brand Products on third-party platforms, including but not limited to Amazon, eBay, Walmart, Target, and other similar sites, without a separate written agreement for each marketplace. Unauthorized sales on these platforms are prohibited.
PROHIBITIONS
1. Trade Accounts must not advertise Products at Advertised Prices exceeding 15% below MRP.
2. Trade Accounts are prohibited from advertising Products below MAP on the Internet, including marketplaces, auction sites, and all publicly accessible webpages. Phrases like "click here for best price" or similar attempts to circumvent this prohibition are not allowed.
3. Trade Accounts must not sell Products to entities likely to violate this Policy.
4. Trade Accounts must not offer or sell Products on Internet auction sites unless using a "buy it now" feature at or above MAP.
5. This Policy extends to activities designed to circumvent its intent.
6. Trade Accounts must not bundle or advertise Products with discounted non-Soil Sunrise Brand items, and they must not advertise multiple Soil Sunrise Brand Products at a total price lower than the aggregated MAP for those Products within the bundle.
VIOLATIONS OF THIS POLICY
Soil Sunrise Brand may take the following actions in response to violations:
- First Violation: Notification of the violation and its consequences.
- Second Violation: Revocation of the Trade Account MAPP Discount on pending or placed orders.
- Third Violation: Potential revocation of the Trade Account's authorization to purchase and/or sell Products. Soil Sunrise Brand may also add the Trade Account to the Non-Approved Retailers List.
Each violation is cumulative, and the consequences stack. Continued violations may lead to further actions, including the cessation of the supply relationship.
NON-APPROVED RETAILERS LIST
Soil Sunrise Brand may establish a "Non-Approved Retailers List" comprising Trade Accounts that violate this Policy. Authorized Distributors may not sell Products to entities on this list.
ADDITIONAL TERMS
1. Trade Accounts may advertise that customers may "call for price" or use similar language, provided the Advertised Price does not fall below MAP.
2. General claims of having "the lowest prices" or price-matching competitors are allowed as long as they comply with this Policy.
3. This Policy may be modified, suspended, or discontinued at any time, with notice.
4. This Policy is unilateral and not a contract. Compliance is not required, and negotiations are not entertained.
COMMUNICATIONS
Soil Sunrise Brand representatives are prohibited from discussing or seeking compliance with this Policy. Inquiries should be directed to the Minimum Advertised Price Policy Administrator.
CONCLUSION
This Policy aims to uphold Soil Sunrise Brand's brand reputation and support Retailers in preserving the culture. Soil Sunrise Brand reserves the right to enforce this Policy and make changes as needed, without prior agreement.
EFFECTIVE: September 1st 2023
ISSUED BY: Soil Sunrise
This Trade Account Minimum Advertised Price Policy (the "Policy") pertains to all trade accounts in the United States and Canada supplied with products from the Soil Sunrise Brand Retail Range (hereinafter collectively referred to as "Soil Sunrise Brand"). This Policy outlines Soil Sunrise Brand's standards and expectations regarding minimum advertised prices (MAP) for its products.
INTRODUCTION
Soil Sunrise Brand is dedicated to delivering high-quality products and cultivating a vibrant culture. To achieve these goals, Soil Sunrise Brand invests in continuous product development and marketing efforts to uphold its brand's reputation and meet the expectations of its customers and enthusiasts.
Critical to Soil Sunrise Brand's success are its trade accounts and retailers (collectively referred to as "Retailers") who play a pivotal role in preserving the brand's integrity and promoting the culture among enthusiasts. This Policy has been created to support Retailers in maintaining Soil Sunrise Brand's image and brand reputation while providing resources for the gaming community.
POLICY TERMS
1. Pricing Structure: Soil Sunrise Brand offers Products to Trade Accounts at a standard trade price, which represents a discount off the Manufacturer's Recommended Price (MRP).
2. Minimum Advertised Price (MAP): Trade Accounts may not advertise Products at Advertised Prices below 15% off the MRP.
3. Scope of Application: This Policy pertains solely to advertised prices and does not extend to point-of-sale (in-store or checkout) prices.
4. Definition of Advertised Price: Advertised Price includes prices published in various media (flyers, posters, coupons, mailers, newspapers, magazines, catalogs, television, radio, public signage, websites, social media, apps, electronic media, marketplaces, auction sites, and other online platforms). It encompasses the final price offered to customers after applying all discounts, rebates, allowances, coupons, taxes, and shipping charges, and considering bundled offers.
5. Exemptions: This Policy does not cover solely in-store advertising that is not distributed to customers.
6. Third-Party Marketplace Sales: Trade Accounts must not sell Soil Sunrise Brand Products on third-party platforms, including but not limited to Amazon, eBay, Walmart, Target, and other similar sites, without a separate written agreement for each marketplace. Unauthorized sales on these platforms are prohibited.
PROHIBITIONS
1. Trade Accounts must not advertise Products at Advertised Prices exceeding 15% below MRP.
2. Trade Accounts are prohibited from advertising Products below MAP on the Internet, including marketplaces, auction sites, and all publicly accessible webpages. Phrases like "click here for best price" or similar attempts to circumvent this prohibition are not allowed.
3. Trade Accounts must not sell Products to entities likely to violate this Policy.
4. Trade Accounts must not offer or sell Products on Internet auction sites unless using a "buy it now" feature at or above MAP.
5. This Policy extends to activities designed to circumvent its intent.
6. Trade Accounts must not bundle or advertise Products with discounted non-Soil Sunrise Brand items, and they must not advertise multiple Soil Sunrise Brand Products at a total price lower than the aggregated MAP for those Products within the bundle.
VIOLATIONS OF THIS POLICY
Soil Sunrise Brand may take the following actions in response to violations:
- First Violation: Notification of the violation and its consequences.
- Second Violation: Revocation of the Trade Account MAPP Discount on pending or placed orders.
- Third Violation: Potential revocation of the Trade Account's authorization to purchase and/or sell Products. Soil Sunrise Brand may also add the Trade Account to the Non-Approved Retailers List.
Each violation is cumulative, and the consequences stack. Continued violations may lead to further actions, including the cessation of the supply relationship.
NON-APPROVED RETAILERS LIST
Soil Sunrise Brand may establish a "Non-Approved Retailers List" comprising Trade Accounts that violate this Policy. Authorized Distributors may not sell Products to entities on this list.
ADDITIONAL TERMS
1. Trade Accounts may advertise that customers may "call for price" or use similar language, provided the Advertised Price does not fall below MAP.
2. General claims of having "the lowest prices" or price-matching competitors are allowed as long as they comply with this Policy.
3. This Policy may be modified, suspended, or discontinued at any time, with notice.
4. This Policy is unilateral and not a contract. Compliance is not required, and negotiations are not entertained.
COMMUNICATIONS
Soil Sunrise Brand representatives are prohibited from discussing or seeking compliance with this Policy. Inquiries should be directed to the Minimum Advertised Price Policy Administrator.
CONCLUSION
This Policy aims to uphold Soil Sunrise Brand's brand reputation and support Retailers in preserving the culture. Soil Sunrise Brand reserves the right to enforce this Policy and make changes as needed, without prior agreement.